The importance of graphic design are enormous !
It determine if your clients choose your product over your competitors
which impacts your sales and many more !
- Design is the difference between customers choosing you and choosing your competitors.
- A powerful tool for businesses to tap on to build their business.
- Strengthens brand
- Better money making opportunities as you are able to convince your customers more.
Graphic Design is something which drives advertising and attracts us to brands.Graphic design is present everywhere ! Newspapers, magazines, product packaging, banners and the list goes on. If you are a corporate business, graphic design can portray a strong corporate identity can also convey that your company is far bigger than it actually is.If a company looks professional, you will instil a sense of trust in your target audience.
Shortened attention span
Consumers often respond best to a first impression that includes an exciting or attention-grabbing graphic image. When a graphic is used consistently over many social media platforms, customers may view it several times over, which creates more brand recognition. Since many people are visual learners, they’ll remember your brand better when they see it visually, instead of hearing or reading about it.
Graphic designers also enhance the readability of your materials. They will select colors, typefaces and sizes, and imagery, and then lay out these materials in a way that guides the reader’s eye through the messages. People will then be attracted to your products due to the eye catching and stimulating visual effects. Hence, the importance of graphic design is vast !